Tag
founders
4 posts about founders on the pitchd. blog.
How to write a one-sentence pitch that investors actually read
Your one-sentence pitch is the hardest sentence you'll write. Here's the formula founders on pitchd. use to make investors stop scrolling.
Read the postPaying yourself as a founder: what investors expect
Founder salary is a negotiation between you and the future. Here is what investors actually expect to see, why a zero salary is not the flex it seems, and how to set a number that keeps the company honest.
Read the postHow to price your first product
Price on value, not on cost. The three signals that give you a real price range: customer math, the competitor bracket, and the willingness-to-pay phone call. And why the price belongs in your pitch.
Read the postWhen to call it: the difference between a pivot and an ending
Most startups do not blow up, they decay — and the founder is the last to see the runway number. Here is the checklist that separates a pivot from a dead end, and how to close a company cleanly when the answer is to stop.
Read the post